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Increase your SEO with Google Plus

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Google Plus is more than just a social media site. It can be a tool that can help boost a website’s ranking on Google’s search engine. With the changes and updates on the Google algorithm which was introduced as the Hummingbird, Google Plus becomes an integral part of any online marketing and SEO strategies of bloggers, webmasters and internet marketers. So what is Google Plus, really? Google describes the service as connecting social, communication and people which is designed to build your website’s ability to rank higher on search. Here we show you how to increase your SEO with Google+. 4 tips to build content relevance on Google Plus Blogger and content marketers use their Google Plus profile to associate their content to their own authorship. By writing high quality content about subjects belonging to your business category will help the search engine to identify you as an authority within your niche. Your content should always be relevant to your business industry to help...
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Question: What Is the Long Tail and How Does It Apply to Google? I often hear the term "the Long Tail" or sometimes the "fat tail" or the "thick tail" in reference to search engine optimization and Google. What does it mean and where did it come from? Answer: The Long Tail is a phrase that comes from a Wired article by Chris Anderson. He has since expanded the concept into a blog and a book. What Does It Mean? Basically the Long Tail is a way to describe niche marketing and the way it works on the Internet. Traditionally records, books, movies, and other items were geared towards creating "hits." Stores could only afford to carry the most popular items because they needed enough people in an area to buy their goods in order to recoup their overhead expenses. The Internet changes that. It allows people to find less popular items and subjects. It turns out that there's profit in those "misses," too. Amazon can sell obscure b...
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SEO is the Real Value of Press Releases

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If you don’t optimize your pressseo pr services ymarketingrelease for search engines when  you send it out, you’re wasting your time. First off, the odds of the media (outside of trade press) picking up a corporate release that’s not investor related are not in your favor. And if the media do pick it up, they usually shorten it or use it as part of a bigger story. It’s not in their nature to take a release as gospel and print most or all of it the way you wrote it. In fact, in today’s world, you should be reversing the reason you write a press release. Your primary reason should be to have it be picked up by the search engines, and if you do get media coverage as well, then that’s an added bonus. When it gets picked up and proliferated – and you’ve formatted you release correctly – you will generate a number of powerful backlinks to your website. Furthermore, you expand the possibilities of customers finding you, since they might land on your press release, which is not o...
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